Amazon is working on a constellation of satellites that would compete with SpaceX’s Starlink in delivering broadband internet to terrestrial users. This may be the best opportunity consumers have for fostering competition in an emerging market, demonstrating that big companies aren’t always bad for price and performance discipline. However, to make it work, Amazon’s Project Kuiper (as it is called) needs to compete on a level playing field. That means not giving Starlink and other early entrants a pronounced competitive advantage just because they got into space sooner. The two sides are arguing their respective positions before the Federal Communications Commission. I have written a commentary for Forbes here.
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